The IPL season is here and I wonder how is the Deccan Chargers’ logo so similar to that of Lamborghini’s !!
Did you know that the Volkswagen group owns the Skoda brand? and the Audi? and Lamborghini!!
Yes!!! The Volkswagen group consists of eight brands: Volkswagen, Audi, Bentley, Bugatti, Lamborghini, SEAT, Skoda and Volkswagen Commercial Vehicles.
Each brand has its own character and operates as an independent entity on the market. The product range extends from low-consumption small cars to luxury class vehicles. In the commercial vehicle sector, the product offering spans pick-ups, busses and heavy trucks.
Doug Baillie, CEO, Hindustan Lever, said, “The identity symbolizes the benefits we bring to our consumers and the communities we work in. Our mission is full of promise for the future, opening up exciting opportunities where we have competitive advantage for developing our business and our new identity will help us confidently position ourselves in every aspect of our business.”
The HUL logo comprises 25 different icons representing the organization, its brands and the idea of vitality. Each of the icons, which make up the “U”, representing broadly product categories the group is in.